How to Win the World Cup: Secrets and Insights from International Football’s Top Managers

‘A brilliant new perspective’ – talkSPORT

‘Fascinating’ – Barry Davies

WITH NEW AND UPDATED CONTENT FOR THE MEN’S FIFA WORLD CUP 2026

THIS INSIGHTFUL INVESTIGATION REVEALS THE MINDSETS AND UNBELIEVABLE APPROACHES OF THE COACHES SEEKING FOOTBALL’S ULTIMATE PRIZE

Only 21 managers have guided their team to World Cup glory, so what are their secrets? They may silently plot on the bench or manically gesticulate from the sidelines, but what can coaches really do to influence their team’s performance? In this book, find out the tactical innovations, strategies as well as the bizarre superstitions that managers have employed in the quest for that iconic trophy.

With new and updated content for this edition, the book also features insights from Alexi Lalas, Carlos Alberto Parreira, Pierre Littbarski, Roberto Martínez and Mick McCarthy.